Northside Gourmet Market!
I created this design for a small grocery store in the Northside of Richmond, VA. Specifically, the client wanted imagery that shouted, “Market” as loudly as possible. Simplifying the imagery, copy, and color palette helped keep the imagery tight and readable when used in a variety of ways, making sure that it clearly screams, “MARKET!”. I really loved this layout for how generic it looked while still being very direct and easy to read.
Color layouts.
Final Layout.